Press release services have been present for many years now and they are still highly beneficial for many reasons. There are in fact a whole host of advantages to be gained by a whole host of people via the use of various press release distribution services.
First and foremost one of the best things about a press release distribution is that it hardly costs any money. This is because most companies write their own press releases. Often someone already established in the company will do this, however if not then your only expense comes through having to hire someone. This can be inexpensive however because there is a whole host of freelancers available on the internet who are willing to write for competitive rates thus you can take advantage of their services any time you are in need of a press release submission.
In addition to this, as is the case for all walks of life, if your press release is good it has the ability to go far. If your press release is excellently written and well executed it will reach a mass audience, it only takes one person to pick it up and then the word is spread. Often press releases are printed in small scale or local newspapers, consequently someone will notice them and they will then be published in higher scaled newspapers. Thus just because you are not initially posting it at the top of the pecking order does not mean it won't end up there.
This leads me to my next point; a press release is highly effective in gaining an interest in your company and essentially more customers. The more the press release is distributed and the more it is seen the higher the chance is that people will pay attention to see it and seek further interest in your business and what you are selling or offering. Thus it is a great way of promoting and advertising your company, and as it is rather inexpensive this means it is obviously a lot cheaper than seeking traditional advertising methods.
All in all press release distribution services are often over looked and disregarded and this is a shame because they are still as effective as ever. The use of press releases can entail massive advantages to you and your company so give them a go and reap the rewards they can give you.